According to the Centers for Disease Control and Prevention (CDC), Black mothers die at a higher rate than other women during and after pregnancy, one of the most significant moments in a family’s life. CDC statistics show that in 2023, 50.3 Black women died for every 100,000 live births compared to 14.5 White women, 12.4 Hispanic women, and 10.7 Asian women. Those numbers include Black women of all ages, educational levels, and socio-economic backgrounds. Experts cite several reasons for the difference including a lack of health insurance and access to healthcare, poor pre-natal and postpartum care, transportation and housing issues, and geography, among others.

The campaign will feature interviews with leading maternal health professionals, advocates, survivors, and community leaders who are working to protect the lives of mothers during their maternal health journeys. In addition, the campaign will offer insight on how community members can get involved and help expectant and postpartum mothers in their communities.